HSM

HSM is a cornerstone acquisition for Digital Marketing Group plc, providing both ‘‘online’’ marketing and “offline” direct marketing skills.

Founded in 1991 and based in Swindon, HSM operates via two divisions: Inbox, a full-service digital marketing business and HSM Telemarketing, which specialises in outbound telemarketing and database management. One of HSM’s strengths is the level of integration that has been achieved across the two businesses enabling direct marketing through a number of digital channels. Underlying this is a proprietary technology platform that integrates key real-time marketing channels encompassing email, Internet and telephone.

The Digital Marketing Group plc Board believes that this approach and powerful platform has led to HSM’s numerous awards and growing blue chip client base.

HSM acts for a blue chip client base across a broad range of industry sectors. HSM has experienced a significant level of client retention, which the Digital Marketing Group plc Board believes is due to the service offering and constant innovation provided.  HSM has experienced growth from most of its major clients.

HSM Telemarketing provides a full spectrum of telemarketing services together with a broad range of value added support services including database management.